NWSL's Ubiquitous Media Strategy Fuels Record Growth
NWSL’s Big-League Breakout
Resources
Resources & Recommendations
People Mentioned
- Jessica Burman (Commissioner of the NWSL) - Discussed her role in the growth of the NWSL, her background in sports business, and the league's strategies for continued success.
- Arthur Blank (Owner of Atlanta United) - Mentioned for paying $165 million for an NWSL expansion team in Atlanta and his significant investments in soccer.
- Rich Greenfield (Analyst with LightShed Partners) - Referenced for his assessment of the YouTube TV and Disney deal as "an amazing win for YouTube TV subscribers."
- Roger Goodell (NFL Commissioner) - Mentioned in comparison to Jessica Burman's views on media partners and marketing.
- Adam Silver (NBA Commissioner) - Referenced for his thoughts on sports betting and potential scandals that keep him up at night, and for his leadership in the growth of the NBA.
- Commissioner Bettman (NHL Commissioner) - Jessica Burman mentioned working closely with him in the early days of sports betting when it was prohibited.
Organizations & Institutions
- Proskauer Rose - The law firm where Jessica Burman previously worked.
- National Lacrosse League - A league Jessica Burman ran before becoming NWSL Commissioner.
- LightShed Partners - The firm where Rich Greenfield works as an analyst.
- SMBC Manyu Bank - The parent company of Genius Bank.
- FIFA - The international governing body of football, mentioned for controlling and dictating the international match calendar.
- MLS (Major League Soccer) - Referenced in discussions about scheduling, shared owners, and comparison with NWSL's growth and market buzz.
- WNBA (Women's National Basketball Association) - Mentioned by Sportico as experiencing "growing pains" in comparison to NWSL's attendance.
- US Soccer - Mentioned for their national training center built by Arthur Blank outside Atlanta.
Articles & Papers
- "private email" (John Orand's newsletter) - Referenced by the host for his reporting on the YouTube TV and Disney deal.
Websites & Online Resources
- X - The social media platform where Rich Greenfield posted his comments about the YouTube TV and Disney deal.
- Puck News - The platform where John Orand's newsletter, The Varsity, can be found.
Other Resources
- YouTube TV and Disney Deal - A significant media deal announced between the two companies, discussed for its implications for sports broadcasting and distribution.