NWSL's Ubiquitous Media Strategy Fuels Record Growth - Episode Hero Image

NWSL's Ubiquitous Media Strategy Fuels Record Growth

Original Title:

Resources

Resources & Recommendations

People Mentioned

  • Jessica Burman (Commissioner of the NWSL) - Discussed her role in the growth of the NWSL, her background in sports business, and the league's strategies for continued success.
  • Arthur Blank (Owner of Atlanta United) - Mentioned for paying $165 million for an NWSL expansion team in Atlanta and his significant investments in soccer.
  • Rich Greenfield (Analyst with LightShed Partners) - Referenced for his assessment of the YouTube TV and Disney deal as "an amazing win for YouTube TV subscribers."
  • Roger Goodell (NFL Commissioner) - Mentioned in comparison to Jessica Burman's views on media partners and marketing.
  • Adam Silver (NBA Commissioner) - Referenced for his thoughts on sports betting and potential scandals that keep him up at night, and for his leadership in the growth of the NBA.
  • Commissioner Bettman (NHL Commissioner) - Jessica Burman mentioned working closely with him in the early days of sports betting when it was prohibited.

Organizations & Institutions

  • Proskauer Rose - The law firm where Jessica Burman previously worked.
  • National Lacrosse League - A league Jessica Burman ran before becoming NWSL Commissioner.
  • LightShed Partners - The firm where Rich Greenfield works as an analyst.
  • SMBC Manyu Bank - The parent company of Genius Bank.
  • FIFA - The international governing body of football, mentioned for controlling and dictating the international match calendar.
  • MLS (Major League Soccer) - Referenced in discussions about scheduling, shared owners, and comparison with NWSL's growth and market buzz.
  • WNBA (Women's National Basketball Association) - Mentioned by Sportico as experiencing "growing pains" in comparison to NWSL's attendance.
  • US Soccer - Mentioned for their national training center built by Arthur Blank outside Atlanta.

Articles & Papers

  • "private email" (John Orand's newsletter) - Referenced by the host for his reporting on the YouTube TV and Disney deal.

Websites & Online Resources

  • X - The social media platform where Rich Greenfield posted his comments about the YouTube TV and Disney deal.
  • Puck News - The platform where John Orand's newsletter, The Varsity, can be found.

Other Resources

  • YouTube TV and Disney Deal - A significant media deal announced between the two companies, discussed for its implications for sports broadcasting and distribution.

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