Authenticity and IRL Experience Drive Political Media Success

Resources

Books

• "Abundance" by Derek Thompson - Mentioned in the context of an interview clip that was widely shared on social media.

Videos & Documentaries

• "The David Carr and Michael Wolf Debate" - Referenced as a historical example of media commentary on the future of news and aggregation.

Articles & Papers

• "Redefining Pharmacy Care for Good" (Optum) - Mentioned as a resource for understanding Optum's approach to pharmacy.
• "Tubular Labs Report on Sports Content Views" - Cited for data on short-form video consumption of sports content.

Tools & Software

• Canopy Humidifier - Recommended for skincare and wellness benefits, highlighted for its clean moisture and ease of use.
• YouTube TV - Discussed as a major cable distributor and virtual pay TV system involved in carriage disputes.
• Fubo - Mentioned as an alternative streaming service for sports and local channels.
• ESPN Unlimited - A service that, when combined with Hulu, was discussed in the context of accessing sports content.
• League Pass - Mentioned as a way to access NBA games, with the caveat of using a VPN.
• VPN - Mentioned as a tool to bypass in-network restrictions for streaming services.
• Peacock - A streaming service mentioned in relation to NBC Universal's content and YouTube TV's desire to ingest content.

Websites & Online Resources

• Optum.com/redefinerx - Provided as a website to learn more about Optum's pharmacy care initiatives.
• GetCanopy.co - The website for Canopy Humidifier, with a discount code mentioned.
• OseaMalibu.com - The website for Osea skincare products, with a discount code provided.
• Puck - A publication mentioned as a source for political analysis, particularly regarding Gavin Newsom.
• Hellgate - A local New York City digital publication discussed for its engagement during election night.
• Defector - An online independent publication mentioned as having a similar vibe to Hellgate.
• ESPN.com - Mentioned in the context of its content availability and its role in sports betting.
• DraftKings - A sports betting company that ESPN is shifting its partnership to.
• Penn - A sports betting company that ESPN is ending its partnership with.
• Fox News - Discussed extensively in the context of its production value, programming strategy, and audience engagement.
• CNN - Discussed in relation to its audience demographics and its competition with other news networks.
• NPR - Mentioned as a competitor for the progressive audience's attention.
• The Bulwark - Mentioned as a competitor for the progressive audience's attention.
• Hasan Piker - A streamer mentioned as a source of far-left commentary.
• Tucker Carlson - A commentator mentioned as a source of far-right commentary.
• Candace Owens - A commentator mentioned as a source of far-right commentary.
• Rachel Maddow - A host at MSNBC mentioned in the discussion about talent depth.
• Ari Melber - A host at MSNBC mentioned in the discussion about talent depth.
• Joe and Mika - Hosts at MSNBC mentioned in the discussion about talent depth and rebranding.
• Jen Psaki - Mentioned as a personality at MSNBC.
• Stephanie Ruhle - Mentioned as a personality at MSNBC.
• Rogan - Mentioned in the context of how politicians engage with media.
• The New York Times - Mentioned as a source of news and a competitor for audience attention.
• The New Yorker - Mentioned for its cover art related to the Eric Adams campaign.
• The Daily Beast - Not explicitly mentioned, but implied as a source for media analysis.
• Business Insider - Mentioned as a publication that may have analyzed sports broadcast production value.
• The Kelsey Brothers - Mentioned as creators of sports content on YouTube.
• Pat McAfee - A host on ESPN who also has a YouTube show, discussed in the context of sports content and licensing.
• Bundesliga - A soccer league mentioned in relation to YouTube's partnerships.
• UFC - A combat sport mentioned in the context of ESPN's partnerships and promotional coverage.

People Mentioned

• Zaron Mamdani - A political figure whose campaign strategy and media engagement were discussed.
• Bob Iger - CEO of Disney, mentioned in the context of carriage disputes and navigating media relationships.
• Scott Galloway - Mentioned for his observations on people spending time on screens.
• Peter Hamby - Described as a colleague who would be good at dissecting campaigning.
• Andrew Cuomo - A political figure discussed in comparison to Zaron Mamdani.
• Silwa - A political figure discussed in comparison to Zaron Mamdani.
• JFK - Mentioned as the "TV candidate" in politics.
• Obama - Mentioned as the "social media candidate" in politics.
• Trump - Discussed in relation to his social media strategy and its comparison to Zaron Mamdani's.
• Gavin Newsom - A political figure discussed for his social media strategy and potential 2028 presidential run.
• George Bush - Mentioned in comparison to Zaron Mamdani's perceived authenticity.
• Derek Thompson - Author of "Abundance," mentioned in relation to a shared interview clip.
• Andrew Schultz - A comedian whose podcast Zaron Mamdani appeared on.
• Erica Kirk - Mentioned as someone Rich wants to run NBC News.
• Roger Ailes - Former CEO of Fox News, acknowledged for his skill in making television.
• Suzanne Scott - Current CEO of Fox News, noted for her skill in making television.
• Bill O'Reilly - A former Fox News personality.
• Megan Kelly - A former Fox News personality.
• Rachael Maddow - A host at MSNBC.
• Ari Melber - A host at MSNBC.
• Joe Scarborough - A host at MSNBC.
• Mika Brzezinski - A host at MSNBC.
• Jen Psaki - A host at MSNBC.
• Stephanie Ruhle - A host at MSNBC.
• Brett Baer - A host at Fox News.
• Neil Mohan - CEO of YouTube, discussed in relation to YouTube TV and its business strategies.
• Jimmy Pitaro - President of ESPN, mentioned in the context of sports betting and media strategy.
• John Skipper - Former President of ESPN, mentioned in a discussion about the network's past and present.
• David Carr - Former media correspondent for The New York Times, involved in a debate about media aggregation.
• Michael Wolf - Former head of Newsweek, involved in a debate about media aggregation.
• PewDiePie - A creator mentioned in the context of YouTube's past concerns about creators.
• Logan Paul - A creator mentioned in the context of YouTube's past concerns about creators.
• Stephen A. Smith - A commentator mentioned in the context of sports media.
• Von Miller - Host of the podcast "Free Range."
• Julia Alexander - Co-host of The Grill Room podcast.
• Dylan Byers - Co-host of The Grill Room podcast.
• Lauren Sherman - A colleague co-managing a fantasy league.
• Maya - A colleague co-managing a fantasy league.
• Rich - A colleague mentioned in relation to NBC News.

Organizations & Institutions

• Optum - A company transforming the pharmacy system.
• Canopy - A company that produces humidifiers.
• MSNBC - A cable news network rebranding as "MS Now."
• MS Now - The rebranded name for MSNBC.
• Disney - A media conglomerate involved in a carriage dispute with YouTube TV.
• YouTube TV - A virtual pay TV system involved in carriage disputes.
• ESPN - A sports broadcasting network.
• DraftKings - A sports betting company.
• Penn - A sports betting company.
• NBC Universal - A media conglomerate involved in a dispute with YouTube TV.
• Google - The parent company of YouTube.
• Hulu - A streaming service owned by Disney.
• Fubo - A virtual pay TV system.
• Puck - A media company.
• The New York Post - A newspaper discussed in relation to election coverage.
• The New York Times - A newspaper discussed in relation to media analysis and news coverage.
• The New Yorker - A magazine discussed for its cover art.
• The Daily Beast - A news website.
• ESPN - A sports broadcasting network.
• Fox News - A cable news network.
• CNN - A cable news network.
• NPR - A public radio network.
• The Bulwark - A conservative media outlet.
• UFC - A combat sports promotion company.
• NFL - A professional American football league.
• NBA - A professional basketball league.
• MLB - A professional baseball league.
• NHL - A professional ice hockey league.
• NY Mets - A professional baseball team.
• NY Yankees - A professional baseball team.
• NY Knicks - A professional basketball team.
• New Orleans Saints - A professional football team.
• LA Dodgers - A professional baseball team.
• Seattle Seahawks - A professional football team.
• Osea - A skincare brand.
• Mint Mobile - A mobile virtual network operator.
• Lowe's - A home improvement retailer.
• Odyssey - A podcast network.

Courses & Educational Resources

• "The Grill Room" - The podcast itself, referred to as a presentation of Odyssey in partnership with Puck.

Other Resources

• "Anxiety Box" - A personal categorization of news sources used to manage anxiety.
• "Red Apple Cover" - A specific cover of the New York Post.
• "The Subway Cover" - A cover of The New Yorker featuring Eric Adams.
• "Premium Wireless" - A service offered by Mint Mobile.
• "Black Friday Deals" - Promotions offered by Lowe's.
• "Holiday Gifts" - Mentioned in the context of Osea's products.
• "Fantasy League" - A game discussed by the podcast hosts and guests.
• "Puck Fantasy League" - A specific fantasy league mentioned.
• "Media Fantasy League" - A type of fantasy league.
• "Sports Center" - A program on ESPN.
• "Monday Night Football" - A sporting event.
• "College Game Day" - A sporting event broadcast.
• "Sunday Night Football" - A sporting event broadcast.
• "NBA Games" - Sporting events.
• "UFC Fights" - Sporting events.
• "World Series" - A championship series in baseball.
• "Super Bowl MVP" - A title held by Von Miller.
• "Free Range" - A podcast hosted by Von Miller.
• "Undaria Algae Body Butter" - A specific product from Osea.