SBJ On Stage

By Sports Business Journal

SBJ On Stage is where the most impactful conversations in sports and business leadership get a second spotlight. Recorded live at Sports Business Journal’s industry events and presented with fresh context, each episode offers exclusive access to the insights, strategies and personal stories of the executives, entrepreneurs and visionaries shaping the future of sports. SBJ On Stage delivers candid conversations with real impact — giving listeners a front-row seat to leadership in motion. Look for new episodes every Tuesday.

8 episodes

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All Episodes

NCAA Reforms: Embracing Messy Change Amidst Betting and Commercialization

Jan 27, 2026

College sports reform is intentionally disruptive, prioritizing athlete welfare and financial stability over false stability, creating unique opportunities for those who anticipate system responses.

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Legacy Sports Franchises Integrate Real Estate, Media, and Analytics

Jan 13, 2026

Sports franchises must integrate real estate, media, and analytics to create comprehensive entertainment ecosystems and ensure long-term financial viability in a changing market.

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TGL Modernizes Golf With Asset-Light Model And Younger Audience

Dec 30, 2025

TGL modernizes golf with an AI-powered, asset-light model, attracting a younger demographic and achieving rapid profitability, proving sports can be reinvented for broader appeal.

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Vikings Ownership: Global Brand Building and Community Stewardship

Dec 16, 2025

The Vikings transform their brand into a global economic and community engine, prioritizing fan experience and social impact alongside winning.

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Sports Ownership: Building Community, Culture, and Lasting Legacy

Dec 02, 2025

Sports ownership transcends profit; it's a platform for community impact, unifying fans across leagues and prioritizing high-character individuals for generational legacy.

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Premier League Balances Media Deals with Future Control

Nov 18, 2025

Premier League CEO Richard Masters reveals the league's core strategy: maximizing media rights value with established partners while building digital control and protecting domestic football from a crowded global calendar.

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NFL Goes Global: Flag Football, Streaming, and Year-Round Engagement

Nov 04, 2025

NFL Commissioner Roger Goodell reveals the league's bold global expansion plans, innovative media strategies, and commitment to player safety, transforming sports into a major asset class.

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Navigating Unpredictable Careers and Reshaping College Sports

Oct 28, 2025

Val Ackerman reveals how non-linear career paths demand adaptability, why Congress must intervene in college sports, and how blending leadership styles is crucial for women in the industry.

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