SBJ On Stage
By Sports Business Journal
SBJ On Stage is where the most impactful conversations in sports and business leadership get a second spotlight. Recorded live at Sports Business Journal’s industry events and presented with fresh context, each episode offers exclusive access to the insights, strategies and personal stories of the executives, entrepreneurs and visionaries shaping the future of sports. SBJ On Stage delivers candid conversations with real impact — giving listeners a front-row seat to leadership in motion. Look for new episodes every Tuesday.
16 episodes
All Episodes
Holistic Development and Enduring Identity Drive Soccer's American Ascent
True sports advantage lies not in immediate wins, but in building enduring structures that foster talent and community. Grasp these non-obvious dynamics to actively shape the sport's future.
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Arthur Blank: Fan-Centricity Drives Enduring Sports Value
Build enduring value by prioritizing fan-centricity, strategic foresight, and foundational principles over fleeting trends. Cultivate deep fan relationships and invest in infrastructure for sustainable, long-term growth.
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NASCAR's Identity Shift: Authenticity Over Mimicry
Evolving a legacy brand requires embracing its authentic roots, not mimicking others. Discover how NASCAR navigates this delicate balance to foster sustainable growth by honoring the past while building for the future.
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Long-Term Investment and Fan Loyalty Build Enduring Sports Franchises
Build enduring sports franchises by prioritizing fan loyalty and long-term investment over immediate wins, creating a sustainable advantage that thrives across generations.
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Joe Buck's Career: Preparation, Authenticity, and Competitive Advantage
Preparation builds an unshakeable competitive advantage, enabling authenticity and resilience under pressure by mastering unseen work and embracing discomfort for long-term legacy.
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Capital Cascade: Strategic Advisory Drives Sports Business Growth
Capital is reshaping sports, but true advantage lies beyond valuations. Understand the complex interplay of talent, media, and finance to identify and capitalize on emerging growth opportunities.
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Culture and Long-Term Strategy Drive Sports Media Success
Cultivate a winning culture, not just close deals. This approach builds durable competitive advantages through sustained trust and strategic alignment, ensuring long-term client success.
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Sports Media's Future: Digital Synergy and Women's Sports Growth
Invest aggressively in synergistic digital businesses to balance shrinking linear revenue. This strategic pivot builds diversified, future-proof models by embracing digital transformation now.
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NCAA Reforms: Embracing Messy Change Amidst Betting and Commercialization
College sports reform is intentionally disruptive, prioritizing athlete welfare and financial stability over false stability, creating unique opportunities for those who anticipate system responses.
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Legacy Sports Franchises Integrate Real Estate, Media, and Analytics
Sports franchises must integrate real estate, media, and analytics to create comprehensive entertainment ecosystems and ensure long-term financial viability in a changing market.
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TGL Modernizes Golf With Asset-Light Model And Younger Audience
TGL modernizes golf with an AI-powered, asset-light model, attracting a younger demographic and achieving rapid profitability, proving sports can be reinvented for broader appeal.
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Vikings Ownership: Global Brand Building and Community Stewardship
The Vikings transform their brand into a global economic and community engine, prioritizing fan experience and social impact alongside winning.
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Sports Ownership: Building Community, Culture, and Lasting Legacy
Sports ownership transcends profit; it's a platform for community impact, unifying fans across leagues and prioritizing high-character individuals for generational legacy.
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Premier League Balances Media Deals with Future Control
Premier League CEO Richard Masters reveals the league's core strategy: maximizing media rights value with established partners while building digital control and protecting domestic football from a crowded global calendar.
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NFL Goes Global: Flag Football, Streaming, and Year-Round Engagement
NFL Commissioner Roger Goodell reveals the league's bold global expansion plans, innovative media strategies, and commitment to player safety, transforming sports into a major asset class.
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Navigating Unpredictable Careers and Reshaping College Sports
Val Ackerman reveals how non-linear career paths demand adaptability, why Congress must intervene in college sports, and how blending leadership styles is crucial for women in the industry.
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