NBA analyst Robbie Hummel reveals how close-proximity broadcasting offers unique team insights, navigating access, and why college basketball faces viewership challenges in a dynamic media landscape.
MLS officially shifts to a fall-spring season in 2027, aiming to align with global transfer windows and reduce conflicts, while the current best-of-three playoff format disincentivizes attacking play.
Disney and YouTube TV clash over carriage fees, while the Ellisons pursue Warner Bros. Discovery, revealing shifts in media power and a desperate need for scale in a consolidating industry.
Hollywood cuts costs while comedy melds into blockbusters, and Judd Apatow reveals how bold ambition, even in childhood, paves the path to cinematic greatness.
MLS transforms into a global soccer powerhouse with a direct-to-consumer streaming model, strategic calendar shifts, and a focus on player development, defying traditional models for sustainable growth.
"The Civil War" by Ken Burns - This documentary series influenced the production style of "When It Was a Game," particularly in its creative use of historical footage and sound.
Videos & Documentaries
"When It Was a Game" - A documentary produced by Ross Greenburg that was the first to take 100 hours of color home movies and structure them into a mini-movie format, changing the way documentaries were made at HBO.
"Miracle" - A feature film about the 1980 US Olympic hockey team, which Ross Greenburg helped bring to Disney after HBO passed on the project.
"Dare to Dream" - A documentary about the 1999 US Women's Soccer team, which Ross Greenburg considers one of his favorite projects and is being adapted into a movie for Netflix.
"Nine Innings from Ground Zero" - A documentary about the New York Yankees' role in the city's recovery after 9/11, conceived by Ross Greenburg after Game 3 at Yankee Stadium.
"61*" - A movie about Roger Maris and Mickey Mantle's pursuit of Babe Ruth's home run record, which Ross Greenburg worked on with Billy Crystal.
"Hard Knocks" - A pioneering follow-doc series in sports television, developed by HBO and NFL Films, which follows NFL teams during training camp.
"24/7" - A series launched by HBO Sports, known for its behind-the-scenes look at various sports events and athletes.
"Real Sports with Bryant Gumbel" - An investigative sports journalism show developed by Ross Greenburg, inspired by "60 Minutes," covering stories surrounding sports.
People Mentioned
Ross Greenburg (Former HBO Sports President, Documentary Producer) - Discussed his career at HBO, including boxing, and the creation of iconic sports shows and documentaries.
Alex Silverman (SBJ Soccer Reporter) - Provided insights into MLS viewership on Apple and attendance figures.
Austin Karp (SBJ Media Reporter) - Interviewed Ross Greenburg about his career and various projects.
Michael Fuchs (Former CEO of HBO) - Saw boxing as an opportunity for HBO during its early days.
Harold Lederman (Boxing Judge/Analyst) - Mentioned for his role in HBO's boxing coverage, innovating judging.
Dana White (UFC President) - Referenced for his ambition to bring boxing back.
Steve Sabol (NFL Films) - Collaborated with Ross Greenburg on the development of "Hard Knocks."
Marty Colner - Brought the idea of "Hard Knocks" to Ross Greenburg.
Hank Steinberg (Writer) - Worked with Billy Crystal and Ross Greenburg on the script for the movie "61*."
Billy Crystal (Actor/Director) - Collaborated with Ross Greenburg on the movie "61*."
Merlyn Mantle (Wife of Mickey Mantle) - Visited the set of "61*" and was deeply moved by the recreation of Yankee Stadium.
Danny Mantle (Son of Mickey Mantle) - Visited the set of "61*."
David Mantle (Son of Mickey Mantle) - Visited the set of "61*."
Mark Verani (Disney Executive) - Quickly picked up the rights for the "Miracle" film after Ross Greenburg brought the idea to Disney.
Dick Cook (Disney Executive) - Boss of Mark Verati, who approved the "Miracle" film project.
Mike Rich (Screenwriter) - Wrote the script for "Miracle."
Gavin O'Connor (Director) - Directed the film "Miracle."
Rick Fernstein - Collaborated with Ross Greenburg on "Nine Innings from Ground Zero."
Joel Lavine - Collaborated with Ross Greenburg on "Nine Innings from Ground Zero."
Ken Burns (Documentary Filmmaker) - His documentary "The Civil War" influenced Ross Greenburg's approach to storytelling in "When It Was a Game."
Bjorn Werner (Former NFL Player, Podcast Host) - Will be a guest on the podcast next week.
Organizations & Institutions
HBO Sports - Ross Greenburg's former workplace, where he served as president and oversaw the growth of boxing, documentaries, and shows like "Real Sports" and "Hard Knocks."
Apple - Partnered with MLS for a 10-year media rights deal, with MLS Season Pass on Apple TV.
FOX - Has a linear simulcast deal with MLS for some games.
ESPN - Previously broadcast MLS games.
Univision - Previously broadcast MLS games.
NFL Films - Collaborated with HBO on "Hard Knocks" and produced documentaries.
Netflix - Mentioned as a platform for sports content and for the upcoming "Dare to Dream" movie.
Amazon - Mentioned as a player in the sports streaming market.
Showtime - Ross Greenburg worked with them after leaving HBO.
Disney - Produced the film "Miracle" after acquiring the rights from Ross Greenburg.
Sports Business Journal (SBJ) - The publication associated with the podcast, with reporters Josh Carpenter, Austin Karp, and Alex Silverman.
Websites & Online Resources
MLS Season Pass (on Apple TV) - The subscription service for Major League Soccer games.
Other Resources
Club World Cup - An international soccer tournament that impacted MLS attendance.
Gold Cup - An international soccer tournament that impacted MLS attendance.
World Cup - The upcoming 2026 FIFA World Cup is expected to increase interest in soccer in the US.
"Murderers' Row" - The nickname for the 1927 New York Yankees, which Ross Greenburg is developing a documentary about.