Snoop Dogg Arizona Bowl Name Reveals Sponsorship Tensions - Episode Hero Image

Snoop Dogg Arizona Bowl Name Reveals Sponsorship Tensions

Original Title:

TL;DR

  • The "Snoop Dogg Arizona Bowl presented by Gin and Juice" name highlights a tension between puritanical tropes and the acceptance of alcohol sponsorship, questioning why gin in a can lacks the same widespread sanction as other sponsorships.
  • The Arizona Bowl's sponsorship by "Gin and Juice" (Snoop Dogg's cocktail line) demonstrates a novel marketing approach that leverages celebrity brands for beverage products, potentially setting a precedent for future sponsorships.
  • Tucson's football stadium's existing robust electrical grid facilitated the co-location of a science lab for telescope mirror casting, illustrating how existing infrastructure can enable specialized research facilities.
  • The University of Arizona's campus hosts both a science lab for astronomical mirror casting and the giant tree ring research lab, positioning it as a hub for diverse scientific endeavors beyond athletics.
  • The San Diego County Credit Union Poinsettia Bowl and the "Snoop Dogg Arizona Bowl presented by Gin and Juice" represent contenders for the longest bowl game names, showcasing a trend of elaborate and branded titles.

Deep Dive

The Arizona Bowl, pitting Miami of Ohio against Fresno State, is presented as a largely forgettable event situated within a crowded slate of more compelling college football games. Its primary distinction is its unusually long and specific sponsor title: "Snoop Dogg Arizona Bowl presented by Gin and Juice," a fact that sparks discussion about the nature of bowl sponsorships and the varying degrees of public scrutiny applied to them. Beyond the sponsorship, the broadcast touches on unique aspects of the Tucson area, suggesting alternative activities that might be more engaging than the game itself.

The sponsorship discussion highlights a peculiar naming convention where a "gin-based premixed cocktail line" is featured, prompting a humorous exploration of potential "spirit of the game" titles like "The Gin Bowl." This leads to a broader commentary on how certain sponsors and their associated products receive more attention or criticism than others, even when those others might have more significant real-world consequences. The sheer length of the Arizona Bowl's title is also noted as a potential record-holder, sparking a brief comparison to other famously long bowl names.

The conversation then shifts to the practicalities and unique features of the University of Arizona's campus in Tucson. It is revealed that a science lab, responsible for casting mirrors for the Magellan Space Telescope, is located beneath the football stadium. This placement is not arbitrary; it was chosen due to the stadium's pre-existing robust electrical grid, making it more efficient to house the lab there than to build new infrastructure. This detail, along with the mention of the university's giant tree ring research lab, is presented as evidence that the Tucson area offers more intellectually stimulating attractions than attending the game itself.

Ultimately, the episode suggests that for those in Tucson, the local scientific and research institutions offer a more compelling experience than the Arizona Bowl. The game is framed as a low-priority event, overshadowed by its elaborate sponsor name and a city rich with unique, albeit niche, points of interest.

Action Items

  • Audit bowl game sponsorships: Identify 3-5 longest official names and their associated brands to assess naming convention trends.
  • Analyze stadium infrastructure: Investigate 2-3 university football stadiums with adjacent research labs to understand electrical grid integration benefits.
  • Track sponsorship evolution: Document 3-5 historical bowl game sponsors and their product categories to identify shifts in marketing strategies.
  • Measure brand association: For 3-5 bowl games, calculate the character count of the official name and its primary sponsor.

Key Quotes

"Can I tell you guys something weird that I didn't know that was true about this game last year and is apparently true again this year? It's not actually sponsored by Snoop, the person. It is sponsored by Gin and Juice, which is Snoop Dogg's gin-based premixed cocktail line of thing I didn't know existed. And it's kind of the full name is Snoop Dogg Arizona Bowl presented by Gin and Juice and I can't stop thinking about how much damage..."

The speaker expresses surprise at the sponsorship of the Arizona Bowl, noting it is by Snoop Dogg's "Gin and Juice" cocktail line rather than the person himself. This highlights an unusual and specific marketing partnership for a sporting event. The speaker's reaction suggests a degree of bemusement and curiosity about the nature of such sponsorships.


"There are, there are bowl sponsors of other bowl games and we've talked about them a lot with actual body counts like in the high thousands. And it's kind of wild, the kind of puritanical tropes that stick and the ones that don't. Why isn't gin, straight up, and this game is in Arizona. Why isn't Gin and Juice in the title of this game? I would love. Like the Gin Bowl? Yeah, I would love an opportunity. Listen, Snoop, Snoop aside, politics aside, I would love an opportunity, a sanctioned opportunity to celebrate gin in a can. Please give me the opportunity to do so."

The speaker contrasts the "Gin and Juice" sponsorship with other bowl game sponsors that have had more serious real-world implications. The speaker questions the selective application of "puritanical tropes" in sponsorships, expressing a desire for a more direct and celebratory sponsorship of "gin in a can." This reveals a playful critique of societal norms around alcohol sponsorship in sports.


"I'm guessing the Snoop Dogg Arizona Bowl presented by Gin and Juice by Dre and Snoop is it's 65 characters. I'm guessing that's the longest bowl game name ever. It might be. The all-time contender is always, you have to beat San Diego County Credit Union Poinsettia Bowl."

The speaker speculates that the "Snoop Dogg Arizona Bowl presented by Gin and Juice by Dre and Snoop" might be the longest bowl game name in history, comparing it to the "San Diego County Credit Union Poinsettia Bowl." This observation focuses on the verbose and often elaborate naming conventions of college football bowl games. The speaker is interested in documenting and potentially identifying record-holders for such naming practices.


"Um, did you guys know, so I've talked in previous years about their how there's a lab, a science lab attached to the football stadium, like underneath, that casts giant mirrors for among other things, the Magellan Space Telescope installation. I didn't know until this year why they built the lab there. I always just figured it was for some weird university footprint real estate reasons, despite them being in Goddamn Tucson. Did you know what? No, it's a very practical reason that kind of makes me want to go dig underneath a bunch of other football stadiums. It's because of the electrical grid. They already had the big super robust electrical grid built there for the stadium. So it was it was easier to not have to recreate a whole bunch of structures to just plop the lab right there."

The speaker shares an interesting fact about the University of Arizona football stadium, explaining that a science lab underneath it, used for projects like the Magellan Space Telescope, was built there due to the stadium's existing robust electrical grid. This practical reason for co-locating a scientific facility with a sports venue is presented as a surprising and efficient solution. The speaker finds this an appealing example of infrastructure utilization.


"Don't go to this game. Go do some other stuff in Tucson instead."

The speaker directly advises listeners not to attend the Arizona Bowl game. Instead, the speaker suggests exploring other activities available in Tucson. This recommendation implies that the game itself may not be the most compelling experience compared to other local attractions. The speaker prioritizes alternative experiences over the sporting event.

Resources

External Resources

Books

  • "and other work" by Jason Kirk - Mentioned as Jason Kirk's critically praised novel and other work.

Articles & Papers

  • Channel 6 (ghost.io) - Mentioned as a year-round newsletter that is mostly about football.

People

  • Alex Kirshner - Mentioned as having applied for a credential to the game.
  • Dre - Mentioned in relation to the Snoop Dogg Arizona Bowl presented by Gin and Juice by Dre and Snoop.
  • Gronk - Mentioned as a potential partner with Snoop for long bowl names.
  • Holly - Mentioned as writing the Channel 6 newsletter.
  • Jason Kirk - Mentioned as the author of a critically praised novel and other work.
  • Matt - Mentioned as arranging and performing the Fullcast theme 40 For 40 outro.
  • Michael Ray Surber - Mentioned as the producer of the episode.
  • Russell Powell - Mentioned as arranging and performing the Fullcast theme 40 For 40 intro.
  • Snoop Dogg - Mentioned in relation to his gin-based premixed cocktail line and the Snoop Dogg Arizona Bowl.
  • Spencer - Mentioned as writing the Channel 6 newsletter.

Organizations & Institutions

  • Fresno State - Mentioned as a participant in the Arizona Bowl.
  • Killer Antz - Mentioned as Surber's band.
  • Magellan Space Telescope - Mentioned in relation to a science lab attached to a football stadium.
  • Miami of Ohio - Mentioned as a participant in the Arizona Bowl.
  • Podcasterino - Mentioned as Surber's new show.
  • Trans Ohio - Mentioned as a recipient of proceeds from PTKU merch sales.
  • UFA - Mentioned as the university where the giant tree ring research lab is located.

Websites & Online Resources

  • falconscottproductions.com - Mentioned as the site for Ryan's new show with Steven Godfrey.
  • jasonkirk.fyi - Mentioned as Jason Kirk's website for his novel and other work.
  • killerantz (linktr.io) - Mentioned as Surber's band.
  • preownedairboats.com - Mentioned as the site to purchase PTKU merch.
  • rss.com/podcasts/podcasterino-pod1/ - Mentioned as the RSS feed for the Podcasterino podcast.
  • transohio.org - Mentioned as the website for Trans Ohio.

Other Resources

  • Gin and Juice - Mentioned as Snoop Dogg's gin-based premixed cocktail line and a sponsor of the Arizona Bowl.
  • Gin Bowl - Mentioned as a hypothetical name for a gin-themed bowl game.
  • PTKU merch - Mentioned as items for sale with proceeds donated to Trans Ohio.
  • Snoop and Gronk Gin-turd-uckin' Bowl - Mentioned as a hypothetical bowl game name.
  • The Gulp-tron - Mentioned as a hypothetical bowl game name.
  • Tucson - Mentioned as a location with a science lab attached to a football stadium and the giant tree ring research lab.
  • WWWWWWWWELCOME to the return of 40 For 40 - Mentioned as the start of the bowl preview series.

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